Reference - Rotima

Partner reference

ROTIMA

ROTIMA specializes in high-quality solutions in the field of electronics and electrical engineering as well as innovative insulation and connection technologies for industrial applications.

Industry: Electronics and electrical engineering

Location: Stäfa, CH

Project period: 2024 - TODAY

Services: Website relaunch, SEO, internationalization, B2B portal marketing, lead generation, content creation

Results at a glance

Initial situation

+213 subpages

Further upward trend

Keyword ranking

+ 2.013 Keywords

from 33 to 2,013 keywords

Reach

+ 349,000 new target groups

per year, average value from 2023 to 2026

Since the collaboration with Deutscher Medien Verlag and the redesign of our homepage, both visibility and the number of qualified inquiries have increased significantly. Our monthly clicks rose from 300 to 400 to 1,500 to 2,000, which led to a significant increase in customer inquiries. The investment has definitely paid off for us.

Thanks to the new website, we can now also work directly on site with customers and provide them with all relevant information quickly and clearly. The collaboration has always been professional and efficient, and we can only recommend Deutscher Medien Verlag to any company in the industrial sector.

Tobias Nuffer
CEO, Rotima GmbH

Context & challenge

Initial situation

ROTIMA is an experienced provider in the field of electronics and electrical engineering.

However, its digital presence did not reflect the company's vertical integration and technical expertise.

The website had limited international visibility and generated few qualified inquiries.

Problem definition

The challenge of communicating a complex product range in an understandable way in the digital space requires customized content. Our approach is based on a detailed target group analysis in order to offer tailor-made solutions. In this way, we not only increase digital visibility, but also ensure that the content appeals directly to customers and leads to qualified leads.

Why they commissioned us

They were looking for a partner who could strategically realign their digital presence and deliver sustainable results.

Our experience in the industrial B2B environment, the structured SEO strategy and the ability to prepare technically sophisticated content ina clear and targeted manner were convincing .

The goal was a website that performs visibly and continuously wins new customers.

Objective

What was the project goal?

The aim was to fundamentally modernize the digital presence and significantly increase international visibility.

The website was to clearly communicate the company's manufacturing expertise, build trust and serve as a central channel for qualified inquiries - particularly in the industrial B2B environment.