Reference - Dresdner Silber

Partner reference

Dresdner Silber und Metallveredlung GmbH

Dresdner Silber und Metallveredelung GmbH is a specialist for electroplating and high-quality surface coating with over 40 employees.

Industry sector: Surface finishing / electroplating

Location: Dresden, DE

Project period: 2019 - TODAY

Services: Website relaunch, SEO, internationalization, B2B portal marketing, content creation, specialist translations

Results at a glance

Initial situation

+ 600.000 EUR

from 6.7 million to 7.3 million

Keyword ranking

+ 668 Keywords

from 2 to 668 keywords

Reach

+ 86,924 new target groups

per year, average value from 2019 to 2026

By working with Deutscher Medien Verlag, we were able to significantly increase our visibility and gain more new customers. The multilingual website in particular has brought us additional inquiries from all over Europe.

Our rankings have also improved significantly. The collaboration is professional and delivers measurable results, we are happy to recommend them to others.

Karsten Waldhof
CEO, Dresdner Silber und Metallveredlung GmbH

Context & challenge

Initial situation

Dresdner Silber und Metallveredelung is an established company in the field of galvanic surface coating with many years of experience.

However, its digital visibility was severely limited. The existing website generated high bounce rates, was difficult to find in search engines and only generated a few qualified inquiries.

Problem definition

The main challenge was to significantly increase digital visibility in a specialized B2B market.

At the same time, complex services had to be presented in an understandable way and new international target groups had to be reached. The existing website was neither search engine optimized nor designed for lead generation.

Why they commissioned us

The wish was to take the company's digital strategy to the next level - with a clear focus on international expansion and an efficient customer approach.

Our creative concepts, coupled with precise technical knowledge and consistent SEO optimization, significantly increased the website's findability on a global level.

The new website was not only designed as a marketing tool, but also as a central element for business development and long-term lead generation.

Objective

What was the project goal?

The aim was to fundamentally modernize the digital presence and significantly increase findability in search engines.

The website was to clearly communicate the technical expertise, build trust and serve as a central channel for qualified inquiries - also in an international environment.

What specifically should be improved / achieved?

Increase organic visibility in international markets

Acquisition of qualified B2B leads via the website

Clear and comprehensible communication of complex coating processes

Improving international reach through multilingualism

Our solution

SEO with Google (2 → 668)

Search engine optimization results

Number of keyword rankings on the first 3 pages of Google:

Google SEO Marketing

Organic search engine optimization (SEO) with Google
SEO optimization in 15 languages
Creation of a B2B delivery program with 60 keywords
Continuous keyword monitoring and optimization

SEO Results / Impact

Increase in rankings from 2 to over 680 positions on the first Google pages
Significantly increased visibility in international markets
Generation of 86,000+ new target groups per year
Sustainable development of a scalable SEO structure

Check Google rankings live

Website relaunch

B2B portal marketing

Do you want similar results?

Let's talk about your digital growth strategy.

FAQs

How long does such a project take

As a rule, a project lasts between 3 and 6 months. However, our aim is long-term cooperation - many projects develop continuously over several years. Smaller individual projects can of course also be implemented in a much shorter time. The exact duration always depends on the scope, objectives and c...

Which sectors do you serve?

Our focus is on B2B companies, particularly in the industrial and technology sectors. However, we generally support all companies that want to digitally market products or services that require explanation - including in the B2C sector.

How high is the investment?

The investment depends heavily on the scope, objectives and complexity of the project. After an initial discussion, we create a customized concept including a transparent cost structure.